<img height="1" width="1" style="display:none;" alt="" src="https://dc.ads.linkedin.com/collect/?pid=1191673&amp;fmt=gif">
Nimbus Ninety Blog

Community Blog

Post-event summaries, thought leadership, research & reports,
guest blogs, case studies, interviews and more

Shammah Banerjee

Shammah is the Editor at Nimbus Ninety.

Recent Posts

Delivering Through Adversity

on 18-Jun-2020 18:14:31 By | Shammah Banerjee | 0 Comments | Event reports
Since the beginning of May, 62% of businesses in the UK have reported a decrease in turnover outside of the normal range.1 As the global pandemic impacts businesses agnostic of size or age, affected organisations must find new strategies to keep businesses running. One major challenge is maintaining short-term response alongside mid-term strategies for the future. As the world goes virtual, infrastructure needs to be optimised, remote working delivered and data volumes supported.  Nimbus Ninety members gathered for a virtual breakfast to discuss the challenges of repositioning for a new future and the imperatives for short-term response. 
Read More

The Next Chapter of Digital Reinvention

on 19-Mar-2020 18:19:19 By | Shammah Banerjee | 0 Comments | Event reports
The digital landscape has evolved massively, thanks to progress in cloud, automation and artificial intelligence. With rapid growth in data and intense market competition driving business leaders to rethink digital strategy, innovation is crucial to remaining competitive. As automation and AI technology progresses, businesses have the potential to truly transform their processes and lay the foundations for growth. This is particularly true in today’s uncertain climate brought on by COVID-19 and the economic downturn. Nimbus Ninety members gathered virtually to discuss how to realise a new wave of operational efficiency and what it means for business productivity.
Read More

The Foundations for AI at Scale

on 05-Mar-2020 18:09:27 By | Shammah Banerjee | 0 Comments | Event reports
Advancements in artificial intelligence has left organisations striving more than ever for digital transformation success. With the business potential that can be unlocked with AI, it is crucial to lay the right foundations to innovate in the next decade. However, research shows that 81% of executives aspire to derive value from AI, but don’t understand the data and infrastructure required to support it. As this year’s Digital Trends Report showed, cost of the technology proved to be a big hindrance for implementation with 45% struggling, as well as lack of skills to enable the change (42%). The journey to AI at scale is clearly a bumpy one from a data, skills and cost perspective. Nimbus Ninety members gathered in Prince Philip House opposite St. James’ Park to discuss how to navigate this path and build the right foundations for leveraging AI at scale.
Read More

A Faster Path to Personalisation

on 14-Feb-2020 15:19:49 By | Shammah Banerjee | 0 Comments | Event reports
Great brands interact with their individual customers. Today, customers expect more and more from brands, to the point that 69% of businesses rank improving customer experience and engagement as a very high priority in 2020. Across the board, organisations need to develop their relationship with their customers to compete in the marketplace and create enduring brands. The key to this goal is personalisation. However, businesses repeatedly come up against common foes: inconsistency of experience, data privacy concerns, time-consuming curation. Nimbus Ninety members gathered in The Mercer to discuss how to accelerate their personalisation dreams, and learn from the best-in-class.
Read More

Understanding the Anatomy of Work

on 05-Feb-2020 16:55:51 By | Shammah Banerjee | 0 Comments | Event reports
The pressure is mounting on digital marketing teams to complete projects at speed. However, the increased workload is causing employees to spend the majority of their time “working about work” rather than doing the skilled work they should be undertaking. Nimbus Ninety members sat down for breakfast at The Mercer in Central London to discuss best productivity practices and how to remove barriers that hinder efficiency.
Read More

The Data Debate

on 03-Feb-2020 17:19:33 By | Shammah Banerjee | 0 Comments | Event reports
Data is being gathered at an accelerated pace, by everyone from governments to businesses to individuals. For businesses especially this is resulting in huge potential for growth and innovation. However, this is affecting organisations’ ability to strategise as managing the vast volumes of data has become a strain on infrastructure. Nimbus Ninety members gathered at the Andaz Hotel in Liverpool Street to discuss how to overcome the problems of an increasingly datafied world.
Read More

In Conversation with ViaVan's CEO

on 28-Nov-2019 12:29:29 By | Shammah Banerjee | 0 Comments | Thought Leadership
As the Middle East’s start-up capital, Tel Aviv churns out business after business. Whilst tourists love the hustle and bustle of the city, for the everyday commuter, the network of minivans (called sheruts) mean multiple transfers and untimely travel. During a typical lengthy commute, Via co-founders, Oren Shoval and Daniel Ramot, began to wonder how useful a flexible, on demand bus experience, enabled by technology, would be. Enter Via.
Read More

Acquisition Suspicion: The Race to Reinstate Tech Democracy

on 27-Nov-2019 16:18:49 By | Shammah Banerjee | 0 Comments | Thought Leadership
Economic “bigness” has gone too far. Economists and political commentators have frameworks to tackle it, but allowing tech giants to grow and absorb small competitors has squashed tech democracy.
Read More

Chief Disruptor LIVE October 2019

on 22-Oct-2019 17:13:43 By | Shammah Banerjee | 0 Comments | Event reports
"Businesses fail when they go straight to the tactics,” Gavin Esler, former host of Newsnight and renowned BBC journalist, told me a few weeks ago. I asked what they should start with instead. “Objectives,” he replied. “Objectives, then strategy and only then can they look at the tactics."
Read More

The Insight-Rich Organisation

on 18-Oct-2019 16:29:48 By | Shammah Banerjee | 0 Comments | Event reports
Many businesses today feel data-drowned, spending 80% of their time and resources cleaning and preparing data but yet not getting the insights they need. Data preparation is seen as the biggest bottleneck to driving analytical outcomes, but it’s also the biggest opportunity to unlock new value and accelerate performance. 
Read More