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Nimbus Ninety Blog

Community Blog

Post-event summaries, thought leadership, research & reports,
guest blogs, case studies, interviews and more

Shammah Banerjee

Shammah is the Editor at Nimbus Ninety.

Recent Posts

The Customer Happiness Index Dinner

on 21-Jun-2019 16:51:24 By | Shammah Banerjee | 0 Comments | Event reports
Keeping customers happy is crucial to any business. Happy customers rate you highly online, they tweet about their experience and most importantly, they come back. However, in a world driven by clickthrough-counts and loosely correlated stats, gauging how happy your customers are and utilising that soft data is much harder than it seems. Nimbus Ninety members gathered in the Covent Garden Hotel to discuss not only how to achieve the perfect happiness rating, but also how to measure it.
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Data Enlightenment Evening

on 23-May-2019 17:34:37 By | Shammah Banerjee | 0 Comments |
Over the last decade, we’ve seen data become the fuel for organisations globally. It’s spawned business models that could not have existed before, and with that, has forced data to become a market commodity - creating a global information supermarket. While businesses use it to drive their customer interaction, and - crucially - their sales, harnessing this power has several hurdles to jump. In order to address these, Nimbus Ninety members gathered in the Gherkin and discussed data enlightenment and artificial intelligence (AI) in the context of sales.
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Moving to the Multi-Cloud Breakfast

on 09-May-2019 18:00:28 By | Shammah Banerjee | 0 Comments |
Cloud technology has been around for over a decade. In this time, it has allowed new business models to exist that weren’t previously able to, bringing in a whole host of disruptive influences into all sectors. However, despite its maturity in application, only 20% of cloud migration is achieved in businesses - and this is the most basic 20%. The other 80% remains locked to the ground with hindrances from legacy technology and the mindset that comes with it. At a breakfast in partnership with IBM and Skytap, a group of cloud experts and executives discussed the challenges in cloud migration and application, as well as solutions to these common pain points.
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Recharge CRM Breakfast

on 01-May-2019 18:18:57 By | Shammah Banerjee | 0 Comments |
CRM stands for customer relationship management. In reality, the modern-day CRM system has gone far beyond the customer: it has become the heart pumping data lifeblood around the organisation and lies at the core of business strategy. Intelligent and strategic use of CRM can create new business opportunities and ROI; poor practice can allow inefficiencies to fester. Even with huge investment, careful implementation and technical expertise, two thirds of CRM initiatives significantly under-deliver. At a breakfast in partnership with Appirio, a group of CRM leads unpacked precisely why this continues to be the case.
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Diagnosing Digital Woes

on 05-Apr-2019 09:53:03 By | Shammah Banerjee | 0 Comments |
INDRA JOSHI, DIGITAL HEALTH AND AI CLINICAL LEAD AT NHS ENGLAND, TELLS ME ABOUT INNOVATION IN HEALTHCARE. The NHS’s interaction with artificial intelligence has been met with a whole variety of reactions. While commentators from the national newspapers herald an “AI revolution” in healthcare, reports from the NHS suggest that the organisation’s infrastructure is not yet ready to take on these new developments.1
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The Personal Standard

on 21-Feb-2019 15:53:26 By | Shammah Banerjee | 0 Comments |
Priya Khullar, Head of Customer Experience and Insight at Sky Spain, tells me about personalisation in a data-driven world. 
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Shaping Finance: Insights from the Industry

on 14-Feb-2019 16:58:51 By | Shammah Banerjee | 0 Comments |
Dr Andrei Kirilenko, Director of the FinTech Centre at Imperial College, talks FinTech and challenger banks.
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Trending Beyond the Hashtag

on 31-Jan-2019 17:14:05 By | Shammah Banerjee | 0 Comments |
A look at marketing to a generation of “woke” sceptics.
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Shaking Up The Standards

on 24-Jan-2019 17:01:20 By | Shammah Banerjee | 0 Comments |
Q: What do voice assistants, a vegan sausage roll and a razor advert have in common? A: They all shook things up.  
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Mastering Digital Process Automation Breakfast

on 13-Dec-2018 09:51:02 By | Shammah Banerjee | 0 Comments |
In the beginning, there was chaos. A large part of work is organising chaos into order; first into systems, and then into processes.
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